H-E-B Gift Cards can be purchased at any H-E-B store. Cards are reloadable and have no activation fees. The promotion runs through September 8, 2014 to help H-E-B customers save money through the Memorial Day, Fourth of July and Labor Day holidays.

“H-E-B understands the impact gas prices have on our customers, and that is why we are committed to offering some of the lowest grocery prices in Texas, and the nation,” said Todd Piland, H-E-B Executive Vice President. “At H-E-B, we always look for ways to help our customers make ends meet, and gas promotions are included in our commitment to making Texas one of the best places to live.”

During each gas transaction, the fuel savings will be immediately reflected at the pump, with no other restrictions or requirements. Customers simply have to purchase an H-E-B gift card at any H-E-B store and swipe it before pumping gas. H-E-B Gift Cards must be used to obtain savings at the pump.

To ensure that its customers take advantage of the savings, H-E-B will inform its shoppers about the rewards program with in-store signage, TV, print ads, and through digital and social media channels. A list of H-E-B stores with participating fuel stations can be found at www.heb.com.