The three new sections which opened on Friday were the new men's and women's departments. He also mentioned that in this way, JC Penney's customers can enjoy a long list of new products, cosmetics, clothing for young men and women, children's clothes, jewelry and even lingerie from such established companies such as Liz Claiborne, and JCP for women and Izod and JCP for men. Levi's and Arizona jeans are also now available as well. Phase I of the remodeling featured cosmetics by Sephora, a new beauty salon and other cosmetics and they have provided over 200 free haircuts for children going back to school. The Chamber of Commerce was in charge of organizing the event then customers were welcomed in to enjoy the new sections. Flores concluded that Phase III of the project is now underway and will be completed some time this year as well.  The public in general is invited to come out to enjoy your shopping experience at the new and improved JC Penney, Mall de las Aguilas. "JC Penney is one of the most iconic stores in our mall," stated sandra Martinez, Directress of the COC. The store has approximately 105 employees and according to Mr. Flores, sales are up from a year ago and thanks to their ever-faithful clientele from South Texas and Piedras Negras, they're hoping to have an equally successful year's end. For more photos and info. on JCP’s new look visit us at www.thenewsgramonline.net